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Publication - Research and analysis

The Anholt-Ipsos Nation Brands IndexSM: 2022

Published
10 February 2023
From
Director-General Strategy and External Affairs
Directorate
Performance, Delivery and Resilience Directorate
ISBN
9781805254546

This report discusses the 2022 findings from the Anholt-Ipsos Nation Brand Index SM (NBI SM) survey. NBI data are used to report on the International Indicator on 'Scotland's reputation'.

Supporting documents

The Anholt-Ipsos Nation Brands Index: 2022 Report For Scotland Scottish Government Constitution, International and Migration Analysis
File type
56 page PDF
File size
2.3 MB
NBI 2022 - Outputs - Tables and Figures Workbook
File type
Excel document
File size
6.7 MB
The Anholt-Ipsos Nation Brands IndexSM: 2022 Report For Scotland: Methodology Report Scottish Government Constitution, International and Migration Analysis
File type
19 page PDF
File size
267.9 kB
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