Procurement - recruitment advertising and public notices: buyer guide 2024

Framework overview

This framework agreement is for the supply of Recruitment Advertising and Public Information Notices and the contractor will be required to provide the services listed below

The creation and publication of recruitment adverts in newspapers, magazines, and websites including but not limited to the following:

• strategic planning (cognisant of creative implications)
• market intelligence
• trend forecasting
• audience insight
• response analysis
• competitive analysis
• campaign evaluation (role and contribution of media)
• media evaluation

The publication of public information notices. Services to be provided and performed by the contractor may include but not limited to the following PIN advertisements:

• temporary traffic regulation order – omnibus order
• permanent traffic regulation orders
• Roads Scotland Act orders
• compulsory purchase orders
• environmental impact assessments notices
• environment assessment screening determination notices
• public meeting notices
• ad-hoc notices relating to road works, road projects, aviation, maritime and rail

Note: This framework does not cover Media Planning, buying and Associated Services. There is a separate framework for this service.