3.3 Who should export?
It is recognised that exporting is not for everyone. There are many businesses in Scotland who are perfectly well served by the domestic market and would not yet be in a position to meet the demands of exporting their products or services. For these businesses, a more effective strategy is to focus on first growing their domestic sales. However, exporting is an important way to expand a business where there is an ambition to do this and where there is a product or service that is in demand in countries outside Scotland.
For businesses that are not currently exporting there is a wide range of business support to help get businesses ready for exporting. The single portal currently being developed by Scottish Enterprise and partners will allow businesses to access the support that is right for them to move them along their exporting and business growth journey.