8.3 Regional targeting to create deep relationships
Building on work started by Universities Scotland, and the planned work on sub-national plans, we believe there is an opportunity for Scotland to identify specific target markets where there is close alignment between local sectoral strengths and Scotland’s strategic offering. This is likely to be in advanced technology sectors and where there are existing close academic links. We believe that a strategy and associated action to deepen those links, and create a significant Scottish presence in target markets in those sectors, would create opportunities for Scottish businesses in those target markets and enable them to benefit from close co-operation in innovation.