UEFA European Championship Bill: BRIA
Business Regulatory Impact Assessment (BRIA) for the UEFA European Championship (Scotland) Act 2020 and associated secondary legislation.
Summary and recommendation
Following consideration of options, the Scottish Government has decided to implement option 3 – Introduce the Act and associated regulations which are proportionate in their restrictions on trading, advertising and ticket touting in Glasgow during the UEFA Euro 2020 Championship.
This will meet the requirements to co-host the event, protecting against ambush marketing, protecting sponsorship rights and proportionately restricting trading activity to meet the key objectives already set out, while ensuring as far as possible that existing businesses can continue to operate as usual.
- Summary costs and benefits table
| Options | Benefits | Costs |
|---|---|---|
| 1. Do nothing and rely on existing regulations | Avoids cost to the Scottish Government of introducing secondary legislation. Also reduces costs to Glasgow City Council and Police Scotland of enforcement activity. Overall saving to public sector organisations of £80,000-£130,000 compared to option 3. Minimises disruption to street traders and other businesses in proposed event zones, allowing them to generate revenue during the Championship. | Would not provide sufficient assurance about commercial rights protection required to host the event. Potential damage to Scotland's reputation as a location to host major events. Risk to sponsorship revenue. |
| 2. Voluntary restrictions on trading, advertising and ticket touting | Avoids cost to the Scottish Government of introducing secondary legislation. Also reduces costs to Glasgow City Council and Police Scotland of enforcement activity. Overall saving to public sector organisations of £80,000-£130,000 compared to option 3. | Would not meet the requirements to protect commercial rights as there would be no way to take action to address breaches. Potential damage to Scotland's reputation as a location to host major events. Risk to sponsorship revenue. Impact on ability of 107street traders (113 licences) and 23 Pedlars licenses, issued by Police Scotland, in the event zones when these are in operation. A small number of media owners may be able to generate less revenue if they are unable to sell all advertising space in the zones to approved sponsors of the event. However, businesses that choose to ignore the restrictions will be able to benefit at the expense of businesses that choose to observe them. |
| 3. Act and associated Regulations with proportionate and limited restrictions. | Will ensure there is a safe and celebratory look and feel within proportionate boundaries. Will maintain free flow of spectators and secure sponsorship funding by maintaining sponsors exclusive rights to associate their brands with the UEFA Euro 2020 Championship is assured. Ensures that wider economic benefits of the Championship are realised and enhances Scotland's reputation as a location that can stage major events in line with requirements of the organisers, potentially increasing the likelihood of Scotland to be successful in bidding for any future major events. | Costs of £80,000 - £130,000 – mainly to Glasgow City Council for enforcement activity (£45,000-£85,000). The figure also includes some lesser costs to Police Scotland, the Scottish Government, the Scottish Courts and Tribunals Service and the Crown and Procurator Fiscal Service. Impact on ability of 107 street traders (113 licences) and 23 Pedlars licences issued by Police Scotland in the event zones when these are in operation (though mitigated by requiring Glasgow City Council to offer alternative trading arrangements). A small number of media owners may be able to generate less revenue if they are unable to sell all advertising space in the zones to approved sponsors of the event. These costs are considered proportionate given the expected wider economic benefits of the event and steps that have been taken to minimise the impact on local businesses, for example through limiting the number of event zones to three, minimising the size of all three zones, offering alternative arrangements, and creating exemptions to advertising restrictions. |
| 4. Extended advertising and trading restrictions | High satisfaction from Championship sponsors, giving them scope to maximise revenue. | Costs of over £130,000, higher than option 3, mainly to Glasgow City Council for enforcement activity (over £85,000). The figure also includes some lesser costs to Police Scotland, the Scottish Government, the Scottish Courts and Tribunals Service and the Crown and Procurator Fiscal Service. Highest impact on local businesses through additional event zones around airports and stations, wider extent of these zones and operation of all zones for a longer period of time than option 3. |
Sign-off for Final BRIA:
I have read the Business and Regulatory Impact Assessment and I am satisfied that (a) it represents a fair and reasonable view of the expected costs, benefits and impact of the policy, and (b) that the benefits justify the costs. I am satisfied that business impact has been assessed with the support of businesses in Scotland.
Signed:
Date: 17 February 2020
Minister's name Mr Ben Macpherson
Minister's title Minister for Public Finance and Migration
Contact
Email: UEFAEuro2020@gov.scot
There is a problem
Thanks for your feedback