Vaccines research: Looking at why some people get vaccinated and some do not

This report looks at why some people chose to take up the Covid-19 and flu vaccinations and some did not. It is based on interviews with 81 people.


Getting a first Covid-19 vaccination

Most people got information about the vaccination programme from the TV, radio and newspapers.

People also got information from:

- social media

- talking and listening to other people like friends or family

- online searches and official websites

- things like leaflets and posters

- religious leaders

- and employers or support organisations

Most people trusted the information they got from the news and from organisations like the Government or the NHS.

They did not trust social media or things that people had told them as much.

Most people felt they had enough clear information to make a decision about getting a vaccine.

When people decided to get their first Covid-19 vaccination they thought these things were important:

- protecting themselves from Covid-19

- protecting other people's health

- the safety of the Covid-19 vaccine

- sticking to the pandemic rules

- getting proof that they were vaccinated

- their feelings about:

  • vaccines
  • government
  • companies that make and sell vaccines
  • what their friends and family thought

Things that helped people to get a vaccine were:

- having local appointments

- having places to get the vaccine that were easy to find, and had staff to help

- being able to drive to an appointment

- being able to get time off from work

- having support with childcare

- invitation and reminder letters that arrived on time to the right address

Things that made getting a vaccine difficult were:

- accessibility issues for people with autism or other sensory needs

- places to get the vaccine were too far away from home

- having to wait in a queue for a long time

- not getting an invitation or a letter to remind you about getting vaccinated

- staff that were not friendly or welcoming

- or not being able to get time off from work

Contact

Email: socialresearch@gov.scot

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